Celebrating Women in Fashion: International Women’s Day at Seezona

At Seezona, we believe in the power of women-led fashion. As a female-founded platform, we are proud to showcase brands created by women for women - brands that are redefining style with their unique perspectives, creativity, and craftsmanship. This International Women’s Day, we celebrate the talented female designers behind some of our most-loved labels, including BAOBAB, Declara, ANDREEVA, Francesca Miranda, and Zepplin the Label.

The Women Behind the Brands

Fashion is more than just clothing; it’s a form of self-expression, empowerment, and individuality. Each of the brands we feature at Seezona is led by women who understand this deeply, infusing their designs with personal stories, cultural heritage, and a commitment to artistry.

BAOBAB – Designed by Isabella Espinosa

BAOBAB is the brainchild of Isabella Espinosa, who transitioned from a career in law to build a swimwear brand that champions both sustainability and female empowerment. Inspired by nature’s organic shapes, from coral reefs to seashells, her designs reflect both elegance and resilience.

In an exclusive International Women’s Day interview, Isabella shared how her journey in fashion was unexpected but driven by passion:

"As a female designer, we have the advantage of infusing our designs with empathy and sensitivity. Despite the challenges of gender bias in the industry, resilience and a strong support network help us push forward."

Her advice to young female designers? “Embrace your unique perspective, stay true to your values, and seek mentorship from those who share your passion for change.”

DECLARA – The Vision of Derev Clara Kösedağ

Founded by Derev Clara Kösedağ, Declara is a brand that celebrates bold femininity and self-expression through vibrant, geometric patterns. Drawing inspiration from 90s pop culture and 70s psychedelic influences, her collections are designed and manufactured in Turkey with a strong emphasis on craftsmanship.

Declara is more than just fashion - it’s a movement that empowers women through unique, artistic prints and statement pieces. Each collection reflects Derev’s vision of creativity and individuality, encouraging women to express themselves freely through their style.

ANDREEVA – A Mother-Daughter Legacy

ANDREEVA is a family-run brand, founded by Olga Andreeva and her mother, dedicated to handmade knitwear that exudes elegance and timeless beauty. Every piece is created with high-quality yarns and authentic knitting techniques, celebrating femininity in all its forms.

With a design philosophy focused on making women feel confident, stylish, and comfortable, ANDREEVA has gained recognition from Vogue, WWD, and even Anna Wintour, who praised the brand as one of the most innovative in knitwear.

"Knitting is more than a technique - it’s a way to tell stories through fashion," says Olga, whose collections are inspired by the world’s most beautiful places and powerful women.

FRANCESCA MIRANDA – The Art of Timeless Elegance

For women who appreciate graceful tailoring and romantic silhouettes, Francesca Miranda’s designs capture the essence of sophistication and empowerment. Known for her intricate craftsmanship and feminine details, Francesca’s collections are a reflection of her passion for creating pieces that make women feel effortlessly elegant.

Her work showcases an innate understanding of how fashion can enhance confidence, making her brand a go-to for those who appreciate both classic beauty and modern femininity.

ZEPPLIN THE LABEL – Jewelry That Tells a Story

Founder Anna Zepplin turned her childhood fascination with gold and precious stones into Zepplin the Label, a California-based jewelry brand that embodies timeless luxury. Inspired by her travels to southern Italy, where heirloom jewelry is passed down through generations, Anna creates pieces meant to be treasured for a lifetime.

Her designs are more than just accessories - they are expressions of personal history and heritage, allowing women to carry a piece of artistry with them every day.

Empowering Women Through Fashion

At Seezona, we are proud to support these female-led brands, each of which brings something unique to the fashion world. From BAOBAB’s sustainable swimwear to ANDREEVA’s intricate knitwear, Declara’s bold prints, Francesca Miranda’s timeless elegance, and Zepplin the Label’s storytelling jewelry, these brands are all built on the same foundation - women designing for women.

As Isabella Espinosa beautifully put it: "Fashion has the power to express, transform, and empower. When women create for women, magic happens."

This International Women’s Day, we invite you to explore and celebrate the talent, creativity, and strength of the incredible women shaping the future of fashion.

Discover more female designers here.